A couple years ago, a guy from Nigeria — no, not the wife of a deceased prince; this was a real guy — wrote demanding to know where the $60,000 I owed him was.
Say what?
It turns out he was an affiliate of my Liberty Classroom. In the old days I offered a flat $30 commission per sale. He said he’d made over 2000 sales, and would like to know when he’d get the money.
I knew this was impossible, so I looked into his account: he had brought in 2212 clicks.
And zero sales.
So I explained to him the difference between visiting a website and becoming a paying customer.
“Do you actually know how to promote a site like this?” I asked.
I never heard back.
Now here’s the thing: would it have helped if he’d doubled or tripled the traffic he brought me?
He was bringing the wrong traffic. The traffic and my offer weren’t a match.
And that’s what we could all stand to remember: traffic isn’t everything.
Here’s what matters:
(1) The right traffic;
(2) An offer that converts (visitors into subscribers).
Killing yourself to double or triple your raw traffic numbers isn’t the only way to improve your results.
Suppose I get 10,000 people a week checking out my offer. Two percent of them buy.
I can double my sales in one of two ways: doubling my traffic, or doubling my conversion rate from two percent to four percent.
Well, I’ll tell you one thing: I’m not keen on exhausting myself trying to double my traffic. So maybe I take my existing traffic and convert more of it into customers.
How to do that?
I have just the thing for you: a free mini-course called Conversion Secrets.
Consume it however you like: videos, mp3s, or PDFs.
Personally, I’d rather watch my organs being harvested than sit through one of these “free courses” you find online. But I think you’ll agree with me: this one is actually worth your time. These are things you’ll need to know if you ever intend to sell anything online.
It’s being yanked in a couple days, so get your hands on it:
https://www.happyearner.com/conversion
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Some of the links on this site are affiliate links, which means I earn a commission if you click on them and buy something. This helps me keep the lights on around here. Naturally, I don't recommend a product unless I have used and benefited from it myself, or I have researched it enough to determine it to be of good quality and likely to benefit my readers. I don't promote anything created by the swamp dwellers. Thanks for reading!