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LATEST TIPS FROM TOM

Big Companies Are Killing the Little Guy? I Call BS

March 14th, 2017   |   By Tom Woods

We hear it all the time: big companies are crushing their smaller competitors.

Amazon is offered as a case in point.

These people are thinking about it the wrong way. Thanks to Amazon, small booksellers that would otherwise have struggled to keep their doors open can now make their products available for sale via an international infrastructure that gets massive traffic, and which they themselves didn’t have to lift a finger to create.

Amazon was the savior, not the killer, of these companies.

And the same goes for you: if you had something to sell, why wouldn’t you want to take advantage of the brand recognition and huge traffic of a site like Amazon?

But Woods, you say, I have nothing to sell.

That’s what you think. But using print on demand services, you can have something to sell 20 minutes from now, and not have to buy (or ever touch) inventory.

Mugs, pillow cases, all kinds of things become impulse purchases when they feature or say things that appeal to people in particular niches.

And in the same way modern technology makes it possible for a technical dolt like me to do audio editing, it also makes it possible for an artistic dolt like me (and you, perhaps…?) to get a design or a saying, put it on a product, and sell it through Amazon and other eCommerce sites.

Other people are doing this every single day, using free tools available to anyone.

It’s a perfect little spare-time project — and one that can turn into a whole lot more.

Want to watch it done right before your eyes? Join me for a presentation with Rachel Rofe, who’s an expert at this, on Thursday:

http://www.happyearner.com/thursday

I Sought to Learn Ten Languages, and Learned Zero

March 13th, 2017   |   By Tom Woods

When I was a young man, I was totally undisciplined.

I was a nerd, yes, but you knew that part.

I would go to the bookstore, see a book on teaching myself Italian, and get all excited at the prospect. I’d buy it and take it home, all set to get started.

By the time I’d reached page nine, I would have found something else that sounded exciting, and my ambitions to learn Italian would have dissipated as quickly as they had begun.

I see the same phenomenon among good people who want that online income stream.

They buy something, get 10% through it, and then buy the next thing.

They never focus on that one thing.

(This is almost as bad as the folks who want that income stream but never actually do anything at all, have no plan for reaching their goal, and then sip tea wondering about what might have been.)

So here’s what you should do.

Focus on this one thing.

Join me this Thursday night for a presentation with Rachel Rofe, who will take you through all kinds of free resources you can use to create things people love.

Woods, I can’t create anything!

Yes, you can. Do I really have more confidence in you than you do?

These are print-on-demand products — with particular emphasis on coffee mugs — so they don’t even get created until someone orders them. That means you don’t have to spend anything on (or even hold any) inventory.

See why it’s so much easier to be alive in 2017 than 1957?

One little witty line, often with people passionate about a certain niche in mind, and you have a product people really do buy. I promise.

Learn how to do this (it’s idiot-proof), how to get started, and where Rachel gets her ideas (the source is right in front of you, but if you’re like me, you won’t see it until she shows it to you).

Yes, it works, and no, doing it doesn’t cost you anything.

See you Thursday:

http://www.happyearner.com/mugs

How Technology Benefits Knuckleheads the Most

March 9th, 2017   |   By Tom Woods

Technology makes what used to require all kinds of specialized knowledge easy to do.

It’s now possible even for a technical dolt like me to do audio and video editing, and manage an email newsletter. No one stops to realize how amazing that is.

The technology has also made it possible for a dolt like me to run a little online store, and use basic software to do the heavy lifting every step of the way.

This is how plenty of knuckleheads are cleaning up online every single day.

Instead of really, really hard, technology has made it bonehead-proof.

This is a newbie-friendly way in to the miracle of the Internet, and building up insurance against the pink slip.

I’ll be doing it right alongside you.

But the deadline is Midnight Pacific Time — tonight!

Steve and Aidan will start training their new crop of students tomorrow, so tonight at midnight is a hard deadline. No one will be allowed in after that point.

I strongly recommend joining one of Steve and Aidan’s final four training and Q&A sessions today, which will run you through the whole system LIVE. And you’ll learn a ton about how eCommerce works.

Reserve your seat:
http://www.happyearner.com/livetraining

Think it over, and I hope to be hanging out with you in their Facebook group swapping stories.

You’re Smarter Than a Knucklehead

March 7th, 2017   |   By Tom Woods

Today I have no cutesy story for you.

I have only something that will help you — a lot.

This site is all about monetizing your online activity, and developing additional income streams.

In 20 years, a lot of people will have figured out that the Internet is more than just cat videos.

For now, only especially ambitious people have figured this out.

Tonight we’ll be diving deep into the incredible world of online eCommerce. This is among the most newbie-friendly ways to get started online: starting simple stores and targeting them to the right audiences.

While your friends are watching cat videos, you’ll be doing this. As will I, by the way, since I’ll be starting one of these stores right along with you.

Tonight’s training is different from what we covered in last week’s presentation. And it’s the last time we’ll be hearing from eCommerce masters Steve Clayton and Aidan Booth live. I’m not kidding when I say almost no one is able to get these guys to do free workshops even once, and here we are doing it twice.

Trust me, plenty of complete knuckleheads are already prospering with eCommerce.

You’re smarter than a knucklehead.

If you don’t find this completely absorbing, I owe you a Coke.

“Someday I’d like to figure out how to create a side hustle online.”

Great idea. But it’ll happen only if you attend something like this.

We’re going to be packed to the gills tonight, so reserve your seat:

http://www.happyearner.com/lastchance

Bonehead Entrepreneurs Don’t Know They’re Boneheads

March 6th, 2017   |   By Tom Woods

It’s hard to pin down the single worst entrepreneurial mistake.

But here’s one I’d put in the top ten: rather than learning your audience cold and finding out what they want, you instead insist on what they should want, or figure you already know what they want.

So remember: it’s not about you. It’s about them.

It takes time and effort to learn your audience: what they read, what websites they visit, what products they buy, what their demographic breakdown is — all that stuff.

Once you know all that, you can target them precisely with Facebook, and you can offer them things they’ll gladly pay for.

That’s how you earn dough.

But to target them properly, you need to know all these things about them.

Here’s why I’m telling you this (apart from the fact that lots and lots of entrepreneurs overlook this fundamental point):

Last night I was playing around inside the members area of 100K Factory, the eCommerce training program created by our new heroes, Steve Clayton and Aidan Booth.

I opened up a sample “niche pack,” one of the new features of this year’s program. The niche: 3D printing.

Inside were two sample products to market to these folks. Nice.

But also included were:

— celebrities these people follow

— product brands they buy

— shows and magazines they’re interested in

— websites they read

— where they buy things

— the demographic breakdown of buyers in this group

— related Facebook pages and YouTube channels

In other words: the grunt work of researching this niche is done for you already.

How many niches have they prepared these niche packs for?

Oh, just 500.

Steve and Aidan poured $75,000 into researching them all.

If you ask me, they are way, way underselling this feature of their program. This research is pure gold, and they’ve done it for 500 niches.

They’re closing the doors on their program literally forever in 72 hours. I got them for one last private training and Q&A session for you folks. Please set aside the time for this.

Hundreds of us are already on board and excited to get started in newbie-friendly eCommerce.

Is this your time to jump off the fence and start a new chapter in your life? If so, I’ll be learning and doing it right along with you.

Step one is to join us live tomorrow (Tuesday) night:

http://www.happyearner.com/lastchance

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