All Right, This Is As Easy as I Can Make It

When I first discovered there was a science to selling things, I was immediately intrigued.

One of my good friends (and the godfather of two of our daughters), Roger McCaffrey, has been a direct-mail specialist for years. He wrote headlines that got you reading. He wrote letters that got you pulling out your wallet. He wrote that text on the envelope that got you opening it.

That amazed me. That was a skill I just didn’t have. I didn’t even know how to go about acquiring it.

One thing I am good at, though, is spotting it in others.

And there’s another guy I know who’s so good, I’ve let him write for me.

Note: I NEVER, EVER let ANYONE write for me. I am a control freak.

Why did I let this person write for me? Because he’s so good, he can sell sand in the desert. He’s forgotten more than I’ll ever learn about how to sell things. And I want to make sales.

So I went to the best — “America’s best copywriter,” said McGraw-Hill.

This person, though, is not only the master of sales. He’s also a master of product creation and a whole heck of a lot else.

Above all, I TRUST HIM. If he publishes something, it’s top quality. If he gives me advice, I know I should follow it. He’s both honest and competent — an all-too-rare combination in Internet marketing.

He’s also a self-made multimillionaire.

And he’s old school. Forget about mastering Pinterest, Instagram, and whatever else. These things come and go. This guy wants to keep the learning curve as short as possible. Just the tried-and-true basics are all you need.

I can think of about a dozen people I would genuinely trust to teach you how to make a living, or at least some extra income streams online.

This guy is in the #1 slot.

And now, all will be revealed:

https://www.happyearner.com/mysteryman

P.S. Forgive him the cheeseball video. Just read.

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